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Exciting things are happening at Electric Playbox. For media enquiries, please get in touch with Hazel McGuire at [email protected].



What The Press Have Said About Us





Charlotte Coates,; Sep-14, 2020
Electric Playbox: using immersive entertainment to bring people closer together

Emily Heward, Manchester Evening News; Aug-3, 2020
Inside Manchester Arndale’s new gaming attraction Electric Playbox



Sarah Butler, The Guardian; Dec-24, 2019
Tough Mudder co-founder gets 9m for Electronic Theatre gaming venture

Jonathan Ford, Financial Times; Dec-9, 2019
Will Dean: Tough Mudder experience spurs teamwork

AV Technology, Europe; Dec 2019
Tough Mudder Founder launches Immersive Video Game Experience in London

Peter Evans, The Sunday Times; Oct-13, 2019
Tough Mudder founder Will Dean dives into new game venture with Electronic Theatre

Paul Sawyers, Venture Beat, Oct-18, 2019
Electronic Theatre brings immersive group gaming to physical rooms

The Nudge; Oct-14, 2019
Interactive Arcade Gaming Upgraded [paywall]